Banner Development


An internet banner advertising campaign displays your online advertising banner to targeted visitors of other websites. Your site appears in a new browser window whenever a potential customer chooses to click on the banner.

  • Geographic targeting - choose from pan European, American or globally focused campaign with dozens of country options.
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  • Demographic targeting - options that allow you to select the target audience for your banner.
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  • Weekly reports - showing impressions served, clicks received, click-through rate (CTR) and sales conversion rate.

A web banner advertising campaign will enable your online advertising banner to be displayed on some of the most popular International websites.

Incentive can run campaigns of any size within an agreed timescale. We can establish the best places for your banner to be displayed, across a number of different banner advertising networks, based on your target audience and budget. Displaying sites can be targeted demographically by average visitor age, interest, location and gender distribution.

Our internet banner advertising campaigns will provide you with a constant flow of quality targeted leads and is an important piece of the online marketing jigsaw. These campaigns are measured in impressions, where each impression is a single display of your banner to a potential prospect. Campaigns can be purchased on either a CPM basis (cost per thousand impressions) or on a CPC basis (cost per click).


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